My Work

How Art & Design are Ushering in an Office Renaissance & Revitalizing Downtowns

A thought leadership piece on how office buildings are using art and design to encourage return to office, and the positive impact it has on the downtown community.

eBook: The 2023 Influencer Marketing Data Benchmarks

A data-driven eBook written for RhythmInfluence highlighting key influencer marketing benchmarks, industry trends, and predictions for where the industry is headed in 2023.

Blog: The Future of Pharma: Building Powerful Audiences in a Digital World (Part 1)

Part 1 of 2 on a blog written for StatSocial on how Pharmaceutical companies can build relationships during the time of covid.

Course: Product Launches 101

A course written for Appcues on how to successfully launch a product.

eBook: The Data Needed To Drive Successful Influencer Campaigns

An eBook written for StatSocial on how to accurately measure the success of influencer marketing campaigns.

The Secret to Overcoming a PR Crisis? Social Audience Insights.

A blog written for StatSocial on how to right the ship and capitalize on a PR disaster.

Blog: The Future Of Work is Prop Tech

A Q&A style blog I wrote for EQ Office's blog after conducting an interview with Adam Segal, CEO & cofounder of prop tech start-up cove.io

Blog: How to ask for Mobile App Reviews: 4 Examples of Rating Requests Done Right

A blog written for Appcues detailing the best way to get mobile app users to rate your app.

eBook: The Marketer's Guide to Mobile

An eBook I wrote for a cross-promotional effort with HubSpot. The eBook is still active on HubSpot's website today. 

Blog: How An Agile Approach Can Help Solve Your Data Problems

A thought leadership blog ghost-written for Tamr's CEO that appeared on Dataversity and was one of their top viewed articles for Q1 2019.

Podcast: Appy Hour

During my time as Head of Content at Localytics, I hosted a podcast called, "Appy Hour" where I interviewed App developers and thought leaders in the space. 

The 3 Pillars of Agile Data Mastering

A ghost-written thought leadership piece penned for the CEO of Tamr on agile data mastering. This article appeared in Dataversity and was one of their top performing articles of the quarter.

Making Your Mobile App Part of a Successful Omnichannel Strategy

A blog written for Appcues on how to create a successful omni-channel strategy for your app.

Blog: How Connected Spreadsheets Solve 5 Common Pain Points

A blog written for Coefficient about the power of connected spreadsheets.

Blog: The 6 Things I Did To Successfully Transition Into Freelance Content Marketing

A blog I penned on Medium about taking the plunge into freelancing.

Blog: 10 Myths About Strategic Workforce Planning Debunked

A thought leadership piece ghost written for eq8's CEO. I extensively updated and rewrote this article for a US audience.