Marketer by trade. Writer by design.

Seasoned SaaS Marketer

I've worked both agency and client side, giving me a holistic view of the creative process.

Agency-side: As a Sr. Content Strategist at Skyword, I developed content strategies for notable brands like:

• Purina
• Equifax
• Paychex
• Phillips

Client-side: As the Head of Content at Localytics, a once prominent Boston start-up that was acquired by Upland. During my time, I was in-charge of:

• Blog strategy
• Content creation
• Email nurture strategy
• Podcast host & strategy
• SEO
• Amplification strategy

Creator

In 2018, I left my position at Localytics to welcome my first child. I transitioned into freelancing, partnering with mainly SaaS companies to create engaging content and contribute to strategy. Since then I've created:

• 12+ clients
• 50+ blogs
• 20+ eBooks
• 5+ content strategies

Notable clients include:

• Tamr
• Appcues
• Willis Tower
• EQ Office
• StatSocial
• Zaius
• EQ8
• Localytics
• Coefficient